Choosing between Prose and Olaplex depends on whether you need a personalized, lifestyle-focused regimen or a scientifically targeted rescue mission for chemical damage.
I have found that while Olaplex is the undisputed heavyweight champion of repairing broken disulfide bonds from bleaching, Prose is the smarter analytical pick for you if you want a routine tailored to your specific zip code, sweat levels, and hair texture.
In this comparison, I will help you decide which of these premium formulas will actually deliver the results you are looking for without wasting your money on the wrong bottle.
Comparison Table: Prose Vs. Olaplex At A Glance
| Feature | Prose Hair Care | Olaplex |
| Core Philosophy | Personalized & Customizable | Bond-Building Technology |
| Active Ingredient | Botanical-based (Customized) | Bis-Aminopropyl Diglycol Dimaleate |
| Best For | Daily maintenance & lifestyle needs | Chemically damaged & bleached hair |
| Customization | 100% (Based on an online quiz) | None (Standardized formulas) |
| Availability | Direct-to-Consumer (Subscription) | Retailers (Sephora, Ulta, Salons) |
| Fragrance | Choice of 5+ scents (or unscented) | Signature, salon-like floral scent |
| Sustainability | Certified B Corp & Climate Neutral | Cruelty-free & Vegan (Standard) |
My Journey Through the Suds: A Real User Experience

I remember the first time I sat down to take the Prose quiz; I was skeptical that a computer could figure out why my hair was both oily at the roots and straw-like at the ends.
I am a person who has spent way too much money on “viral” hair products, and I started using Prose because I was tired of guessing which “off-the-shelf” bottle would finally stop my frizz.
I found that the unboxing experience was genuinely impressive—having my name printed on the bottles made me feel like I was starting a high-end spa treatment rather than just washing my hair in a cramped apartment shower.
I noticed that the first few washes with my custom formula felt different; the lather wasn’t as aggressive as drugstore brands, but my scalp felt “cleaner” without that tight, stripped sensation.
I realized, however, that when I decided to go platinum blonde last summer, my Prose routine couldn’t quite keep up with the chemical trauma I had put my strands through.
I started incorporating Olaplex No. 3 into my Sunday routine, and I found that the science-backed “bond-builder” did something my botanical Prose mask couldn’t.
I am someone who appreciates the “natural” approach of Prose, but I noticed that Olaplex acts like a structural repair crew for hair that is literally breaking apart.
I found that Olaplex No. 4 and No. 5 (the shampoo and conditioner) are incredibly dense and rich, which I noticed made my hair feel stronger, though perhaps a bit “heavy” if used every single day.
I eventually noticed that my best results came from a hybrid approach.
I found that Prose is my “daily driver” because it addresses my specific environment—like the hard water in my city—while Olaplex is my “emergency kit” for when I use heat tools or go back to the salon.
I finished my six-month trial of both brands realizing that you really have to be analytical about what your hair is currently screaming for.
I realized that if your hair is “virgin” or just needs better management, Prose is the winner, but if you have “fried” your hair with bleach, Olaplex is a non-negotiable requirement.
I found that the Prose subscription model is convenient, but the accessibility of Olaplex at Sephora is a lifesaver when I run out of conditioner on a Saturday night.
Maintenance Tips for Premium Hair Care

- Perform a “Scalp Detox” Once a Month: You should realize that both Prose and Olaplex can lead to product buildup if you have hard water. Using a clarifying wash or the Prose scalp mask is the best maintenance tip for volume, which I found prevents your hair from looking limp and greasy.
- Always Emulsify the Product in Your Hands First: You should notice that Olaplex and Prose are more concentrated than cheap brands. Rubbing the product between your palms with a splash of water before applying is the best maintenance tip for distribution, which results in using less product and getting a better lather.
- Follow the 10-Minute Rule for Treatments: You should realize that Olaplex No. 3 needs time to actually link those bonds. Leaving the treatment on damp (not soaking wet) hair for at least 10 minutes is the best maintenance tip for strength, which I found makes a noticeable difference in the “elasticity” of my strands.
- Adjust Your Prose Formula Seasonally: You should notice that your hair needs different things in the winter than in the summer. Updating your Prose “Review & Refine” profile every three months is the best maintenance tip for consistency, which results in a formula that handles humidity or dry indoor heating effectively.
- Store Your Bottles Away from Direct Shower Spray: You should realize that moisture can get into the bottles and dilute the active ingredients. Keeping your premium hair care on a high shelf or outside the immediate splash zone is the best maintenance tip for shelf-life, which I found prevents the “runny” texture that happens when water gets into the pumps.
- Use Cool Water for the Final Rinse: You should notice that hot water keeps the hair cuticle open, which can let those expensive nutrients wash away. Switching to a cool rinse is the best maintenance tip for shine, which provides a “seal” on the hair shaft that locks in the Prose or Olaplex benefits.
Pros and Cons of Prose Hair Care

Pros of Prose Hair Care
- Hyper-Personalized Formulations: It features a quiz that analyzes over 85 factors including your diet, stress levels, and local UV index: I found that this level of detail ensures you aren’t using ingredients you don’t actually need: this results in a targeted treatment for your specific scalp and hair type: I noticed my formula changed when I moved to a more humid climate.
- Customizable Scent and Sensitivity Options: It offers several high-end fragrance profiles or the option to go completely fragrance-free and dye-free: I found this essential for my sensitive skin: this provides a luxury experience tailored to your sensory preferences: I noticed the “Corsica” scent makes my bathroom smell like a Mediterranean garden.
- Superior Ingredient Transparency: It utilizes a detailed glossary where you can see the EWG score and origin of every botanical used: I found that being a certified B Corp and Climate Neutral brand adds a layer of trust: this results in peace of mind for eco-conscious shoppers: I noticed the formulas are free from sulfates, parabens, and mineral oils.
- Evolving Formulas with Review & Refine: It allows you to give feedback after every bottle to tweak the next batch: I found that if my hair felt a little too dry, they adjusted the moisture levels in my next shipment: this provides a “growing” relationship with your hair care: I noticed the product actually gets better the longer you use it.
- Effective Specialized Products Beyond Shampoo: It features a pre-shampoo scalp mask that is arguably their best product: I found that it effectively removed buildup without irritating my skin: this results in a healthier environment for hair growth: I noticed significantly less shedding after four weeks of use.
Cons of Prose Hair Care: The analytical drawbacks:
- Subscription-Based Model Complexity: because the service is primarily designed around a recurring delivery schedule: I found that I sometimes ended up with a surplus of shampoo because the cadence didn’t match my usage: this results in a high upfront commitment and potential “subscription fatigue”: I noticed it can be annoying to cancel if you just wanted to try one bottle.
- Higher Price Point Per Ounce: because the products are made-to-order in small batches in Brooklyn: I found that I was paying nearly double the price of high-end salon brands for a smaller volume: this provides a barrier for those on a strict beauty budget: I noticed that a single bottle of conditioner is $34, which adds up quickly.
- Inconsistent Results Between Batches: because the formulas are updated based on feedback and season: I found that my “perfect” batch was sometimes replaced by a version I didn’t like as much: this results in a lack of predictability that some users find frustrating: I noticed that the texture of the conditioner can be a bit “runny” compared to traditional creams.
- Lack of Instant Retail Gratification: because you cannot simply walk into a store and buy a replacement: I found that if I ran out of product, I had to wait 5 to 10 days for shipping: this provides a logistical hurdle for people who travel frequently or forget to check their stock: I noticed that the shipping confirmation sometimes takes a few days to process.
- Potential for Over-Customization Issues: because the quiz relies on self-reporting which can be inaccurate: I found that if I misjudged my hair’s porosity, the resulting formula didn’t work as intended: this results in a “trial and error” period that can be expensive: I noticed that the quiz doesn’t always account for “combination” hair types perfectly.
Also Read: My Experience With Olaplex No.3 Hair Perfector
Pros and Cons of Olaplex

Pros of Olaplex
- Patented Bond-Building Technology: It features the unique molecule Bis-Aminopropyl Diglycol Dimaleate which repairs disulfide bonds: I found that this is the only product that actually makes my hair feel “reconstructed” after a bleach session: this results in a physical change in the hair’s strength: I noticed a massive reduction in breakage after using No. 3.
- Universal Compatibility for All Hair Types: It utilizes a formula that works on the molecular level regardless of texture: I found that whether your hair is coily, straight, or fine, the bond repair remains effective: this provides a “one-stop” solution for damaged hair: I noticed it doesn’t interfere with other styling products or hair colors.
- Wide Retail Accessibility and Salon Trust: It is available at nearly every major beauty retailer and is used by professional stylists worldwide: I found that I can buy a bottle almost anywhere in the world: this results in a reliable supply chain for your beauty routine: I noticed that my stylist always uses Olaplex during my coloring appointments.
- Concentrated and Long-Lasting Formulas: It features very thick, dense products where a pea-sized amount goes a long way: I found that a single bottle of No. 4 shampoo lasted me nearly four months: this provides a better value-per-use than many competitors: I noticed the lather is incredibly rich even without using much product.
- Effective Finishing and Styling Tools: It offers No. 6 (Bond Smoother) and No. 7 (Bonding Oil) which provide heat protection and shine: I found the oil to be weightless and non-greasy: this results in a polished, salon-finished look every morning: I noticed it significantly reduced my blow-dry time.
Cons of Olaplex: The analytical drawbacks:
- Risk of Protein Overload Sensations: because the intense reparative nature can make hair feel “stiff” if used too frequently: I found that using the full system daily made my hair feel a bit brittle: this results in the need to balance Olaplex with moisture-heavy products: I noticed it works best as a weekly treatment rather than a daily staple for everyone.
- Standardized Scent and Formula: because Olaplex does not offer customization or fragrance choices: I found that if you don’t like their signature scent, you are out of luck: this provides a less personal experience compared to the “bespoke” feel of Prose: I noticed that the scent can be a bit overwhelming for those with fragrance sensitivities.
- Expensive Initial Entry Price: because each numbered bottle is priced around $30: I found that to get the “full experience,” you often need at least three different products: this results in a $90+ investment to see the patented results: I noticed that many of the bottles are relatively small (8.5 oz).
- Potential for Scalp Irritation in Some Users: because the highly active chemical nature of the bond-builder can be “too much” for sensitive scalps: I found reports of users experiencing dry patches or itching when using the shampoo daily: this provides a risk for those with eczema or psoriasis: I noticed it lacks the “scalp-first” focus that Prose provides.
- Confusion Over the Numbering System: because the line has grown to include over 10 different numbered products: I found that many people buy the wrong product for their specific needs: this results in a “cluttered” shower and wasted money on unnecessary steps: I noticed that people often confuse the treatment (No. 3) with the conditioner (No. 5).
Also Read: My Experience With Prose Shampoo
Frequently Asked Questions (FAQs)
It depends on your goal; Prose is better for a customized, daily lifestyle routine that addresses your environment and texture, while Olaplex is superior for repairing severe chemical and heat damage.
Yes, it is highly rated for its clean, non-toxic ingredients and its ability to address specific concerns like scalp health, oily roots, and frizz through a personalized approach.
While Prose is developed with R&D experts and uses safe, EWG-verified ingredients, it is generally considered a “cosmetic” brand rather than a “medical” one, though many dermatologists appreciate their sulfate-free and fragrance-free options for sensitive skin.
As of 2026, past lawsuits primarily focused on claims of hair loss and breakage, as well as a securities settlement related to IPO disclosures; however, Olaplex maintains that their products are safe and have released independent lab results to prove their efficacy.
Final Thoughts
You should buy Prose if you are looking for a personalized, botanical-rich experience that makes your daily shower feel like a custom spa visit.
I have found that for the average person with minimal damage, the analytical “Review & Refine” system of Prose provides a much more balanced and sustainable result for your hair health.
However, you should choose Olaplex if you are a frequent color-treater or heat-styler who needs a heavy-duty chemical intervention to save your strands from snapping.
I believe that for most people, Prose is the better “lifestyle” choice, while Olaplex remains the “gold standard” for specific reparative needs.
Invest in the science that fits your story!
